About.
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Who.
Based in County Durham, UK Brad Layton Design specialises in brand strategy & identity, helping brands grow by communicating through great design. We believe in creating great design & media that is aligned to businesses goals & objectives, getting to know who you are, what you do & why you do it to deliver effective solutions that help brands communicate.
Approach.
We believe in a realistic human approach, we are people and communicating
BRAND
IDENTITY
Jennifer's Takeaway
Logo design and business stationery.
Jennifer's take away is a traditional sandwich shop located in the small market town of Barnard Castle, County Durham. Having been a staple part of the community since 1996, the shop was taken over in January 2014.
Keeping with the traditional theme of the town the livery of the shop was changed to the classic burgundy color with hand-lettered text across the shop front.
Jennifer's came to me to replicate the shop front design into digital format. This ensured the business were able to carry their brand identity on to both digital and print media.
We worked up new menus for inside the shop and to give away to customers along with business cards and creating digital assets for Jennifer's to use on their social media platforms.
This was a great project to work on, showcasing skills of transforming traditional hand lettering techniques into a modern digital format.
